Alex, a lovable dog trainer is in love with Katherine, a smart, talented girl. She adores Alex's quirky sense of humor, honesty, and capacity to listen. Alex is blindsided when she produces a detailed list of well-thought-out "improvements" as she feels will tweak him on their way to becoming the ideal couple. But he instinctively rejects the suggestion that he needs to change anything. But with the threat of a new competitor, he decides to "do the list." Guided by a coterie of friends his journey has him reconsider and question his beliefs, values and world.