'Ye Maaya Chesave' is a poignant and contemporary love story that delves into concepts of compatibility, attraction, social norms in romantic relationships, inter-religious relationships and the stigma faced by such couples.
This youthful romantic drama revolves around Karthik who finishes engineering school and aspires to become a filmmaker. His friend Krishna takes him to director Puri Jagannath and pleads with him to take him as his assistant.
Meanwhile, Karthik accidentally meets his landlord's daughter Jessie and falls for her at first sight. Despite being younger than her, Karthik expresses his love for her and his desire to have a relationship with her. Her father Joseph will not accept his daughter to marry a Hindu. Jessie is torn between Karthik and her family. Will Karthik win his lady love, and will he fulfill his dream of becoming a filmmaker?
Rahman won his first Filmfare Award in Telugu for this highly successful album.
The movie had marked the beginning of a collaboration between Rahman and Gautham Menon.
For the film-within-the-film section of the movie, the main character hires T.R. Silambarasan and Trisha Krishnan (stars of the Tamil version), to portray himself and his love interest. While in the Tamil version, the roles are reversed, and the stars of this film portray the 'actors' for the 'film' being made.
This movie was shot simultaneously in Tamil as 'Vinnaithaandi Varuvaayaa' starring T.R. Silambarasan and Trisha Krishnan in the lead roles.
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